Lamborghini Hits the Streets of Wiami

Introduction

Wilder Wheels launched in late 2021, laying the foundation for Wilder World’s digital automotive economy. What started as a vision for player-owned racing has grown into a competitive, physics-driven racing ecosystem built for high-performance experiences, onchain ownership, and real economic utility.  Today, one of the most legendary names in automotive history joins the ride. 

Lamborghini has chosen Wilder World as its official digital partner for the debut of their latest super sports car, the Temerario, alongside its track-tuned counterpart, the Temerario GT3.

This marks the first time in history a major automotive brand is launching a supercar simultaneously in the physical world and a fully immersive, player-owned metaverse.

The Temerario Goes Digital 

Two Lamborghini masterpieces, the Temerario and the track-tuned Temerario GT3, are entering Wilder World as limited-edition digital collectibles. 

The Temerario GT3 will make its real-world debut at the prestigious Goodwood Festival of Speed on July 11th, one of the most iconic events in global motorsport and automotive innovation. Known for unveiling the world’s most advanced performance machines, Goodwood is where racing legends and future classics are revealed to the world.

For the first time ever, this real-world reveal will be mirrored by a digital debut inside Wilder World, marking a historic moment in automotive history. While the physical Temerario GT3 hits the hill climb at Goodwood, its digital twin will be minted and owned, making Wilder World the first external open-world platform to host a simultaneous, official Lamborghini launch.

Each Temerario is a limited-edition, fully onchain digital collectible. More than just a showcase piece, it’s a high-performance vehicle built for play and ownership across platforms. Owners will be able to drive their Temerario inside Wilder World’s open-world and racing modes, showcase it inside Lamborghini’s proprietary Fast ForWorld digital experience, and race it in supported Motorverse titles such as REVV Racing and Torque Drift 2. This is the beginning of a new era of real gameplay utility, interoperability, and lasting value across a network of connected digital worlds.

What is Fast ForWorld?

Fast ForWorld is Lamborghini’s official hub for Web3 and digital engagement, a next-gen platform built to connect fans, gamers, and collectors through immersive, interoperable experiences. It serves as the engine behind Lamborghini’s digital future, powering both proprietary and partner activations across the metaverse. With Fast ForWorld, Lamborghini is reimagining what brand interaction looks like in the Web3 era, unlocking new forms of ownership, loyalty, and community for a new generation of enthusiasts.

Eventually integrated into Wiami, the Lamborghini Fast ForWorld showroom will become a flagship destination for automotive design, lore, and brand immersion inside Wilder World. The custom showroom will feature a Heritage Wall, rotating vehicle exhibits, and a showcase for future product drops. More than just a place to view digital vehicles, the showroom will invite Wilders to explore Lamborghini’s evolving identity.

Built around the principles of interoperability, every car displayed is designed to travel with you across supported games and virtual worlds, offering true utility, ownership, and connection wherever compatibility exists. Whether you're racing, collecting, or simply stopping by to experience the legacy, the showroom will offer a new kind of interaction between brand and player.

A New Era of Brand Expression in Wiami

Inside Wilder World, Lamborghini heightens its legendary status to become an iconic presence in the metaverse. This activation goes beyond racing, extending into fashion, heritage, immersive events, and Wilder lore. 

This partnership sets a powerful precedent and paves the way for more global luxury brands to follow. It marks the beginning of a new era where brands recognize the metaverse as more than a marketing channel. Lamborghini’s entry demonstrates what is possible when legacy icons embrace innovation, positioning Wilder World not just as a destination for digital activations, but as a platform for visionary, next-generation brand experiences connecting with a tech forward thinking audience .

“With Fast ForWorld, we’re exploring innovative ways for our community to experience Automobili Lamborghini — beyond the road and beyond the physical world. Wilder World offers a dynamic platform where the essence of our cars — performance, design, and presence — can thrive in new and meaningful ways. By enabling users to activate and utilize the NFTs they acquire, this collaboration marks a significant first step toward creating a true digital twin of the real-world vehicle, bridging the gap between physical and virtual automotive experiences”. Christian Mastro, Marketing Director at Automobili Lamborghini.

Real Utility. Real Ownership.

Each Temerario NFT unlocks more than just aesthetics:

• Own it onchain, with fully persistent, cross-game identity via Motorverse’s Universal Digital Assets (UDA) framework.
• Race it in games such as REVV Racing and Torque Drift 2 via Motorverse.
• Showcase it in Fast ForWorld’s custom showroom.
• Drive it across open-world and racing modes in Wilder World.

The Temerario Drop: Key Details

All Temerario NFTs will be minted on Ethereum and fully on-chain, ensuring true ownership and utility: 

• 600 Limited-Edition NFTs
  • 500 via private allowlist sale on OpenSea
  • 100 via public sale on Fast ForWorld Marketplace
• Includes 10 Ultra-Rare GT3 editions at the top of the rarity scale

Phase 1 – Private Sale (OpenSea)

• Date: July 11th @ 9 AM PT
• Platform: Hosted on OpenSea
• Eligibility: Wilder Wheels holders (snapshot on July 9th @ 8 AM PT)
• Price: 300 USD in ETH (Final ETH price locked on July 11th, 8:45 AM PT)
• Format: First come, first served (2 NFTs max per wallet)
• Mint window: 3 hours
• Reserved:
  • 16 pre-minted NFTs (8 for Wilder Treasury, 6 for partners, 2 for community giveaway)
  • 30 WL spots each for Fast ForWorld, Motorverse, and Mocaverse (90 in total)

Phase 2 – Public Sale (Remaining 100 Vehicles on Fast ForWorld Marketplace)

• Public Sale Opens: Friday July 11th at 12PM PT
• Platform: Hosted on the Fast ForWorld Marketplace
• Eligibility: Open to all users
• Cost & Payment: 300 USD (fiat)
• Format: First come, first served until sold out
• Allocation: 3 NFTs per wallet
• Reveal: 24h after sell-out

Forging the Future Together

This multi-phase metaverse activation brings the iconic Lamborghini brand into Wilder World, in collaboration with Animoca Brands, Motorverse, and Gravitaslabs. A network of visionary partners coming together to build the future of digital vehicle culture.

At the core is Motorverse, developed by Web3 leader Animoca Brands. Motorverse is creating an open ecosystem for interoperable digital cars that move seamlessly between racing games, metaverses, and virtual experiences. With innovations like Universal Digital Assets (UDAs), Motorverse ensures that every vehicle in the Temerario drop carries a persistent identity, cross-game compatibility, and real on-chain ownership.

Supporting this evolution is Gravitaslabs, a leading creative studio and the exclusive partner behind the design and development of Fast ForWorld. From immersive brand experiences to gamified platforms and community engagement, Gravitaslabs is helping translate Lamborghini’s legendary legacy into a new digital frontier.

Together, with these partners, we’re not just building a drop, we’re building a cross-platform, photorealistic, and fully immersive automotive future.

Conclusion

Lamborghini’s arrival in Wilder World isn’t just a milestone, it’s a defining moment where luxury, performance, and digital innovation collide inside a fully immersive, player-owned world. The Temerario drop is a symbol of what’s possible when icons of the physical world fuse with the most immersive, player-owned ecosystem in web3, setting a new precedent for the future of the metaverse.

From interoperable gameplay across Wilder World and Motorverse, to upcoming digital wearables and a flagship showroom in Wiami, this collaboration is just the starting line.

With Blessings,

The Wilders

About Automobili Lamborghini
Founded in 1963 in Sant’Agata Bolognese, Automobili Lamborghini is a global icon of Italian automotive excellence. In 2024, the company delivered 10,687 vehicles worldwide and now leads the super sports car segment with a fully hybrid lineup: the Revuelto (V12 HPEV), the Urus SE (plug-in hybrid Super SUV), and the all-new Temerario, the only production supercar capable of reaching 10,000 rpm, powered by a twin-turbo V8.